Sheila Martinez, MEd

Sheila has held senior HR leadership roles within complex, global businesses leading the talent management and development functions. She has also partnered with 100’s of organizations as a trusted business advisor, solving pressing business issues by implementing people strategies, practices and programs to maximize their full potential. Her industry experience includes financial sector, professional services, manufacturing, pharmaceutical, technology, retail, telecommunication, education, not-for-profit, government, energy, construction, aviation, health care, transportation, engineering.

Through these experiences it has become clear to her that it’s time for a new approach. Why?

“We cannot solve our problems with the same thinking we used when we created them,”
- Albert Einstein

Sheila has observed a radical and consistent shift in the workplace across all industries. A new world of work, that requires an updated playbook on how we lead, organize and engage a dynamic workforce.

Through her work and research, she has found that traditional HR/talent practices and outdated mental models have led to organizations that are struggling to adapt to evolving workforce needs and today’s fluid business environment. While these practices and ways of thinking worked well in the past; today she’s realized they are holding organizations back.

As a result, she continues to see company’s grappling with persistent challenges such as declining employee engagement, inadequate diversity, lack of trust, thin leadership pipelines, ineffective hiring and onboarding, lagging innovation, slow decision making, and overwhelmed leaders.

Sheila sees the new world of work as a tremendous opportunity for economic growth, societal and environmental progress and individual success.

She holds a Master of Education degree in Organizational Development from Athabasca University, an undergraduate degree from University of Ottawa and a certification in Human Resources Management from Ryerson University.

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